Data Village Discovery
A connected interactive experience for exploring data village
Data Village Discovery was a two-part interactive experience designed to encourage attendees to explore Data Village throughout Tableau Conference. At the entrance, a central multi-sided installation with large touchscreen displays invited attendees to complete a short questionnaire and receive a personalized profile and recommended lineup of activities. Throughout Data Village, tablet-based Activity Stations let attendees scan their badges to mark each stop complete and enter a daily giveaway.
Working from established user flows and requirements, I led the UI and interaction design across both experiences, from early wireframes and visual direction to reusable components and interactive prototypes. I wanted both experiences to feel connected while still accounting for how attendees would interact with each one.
Touchscreen Installation
The touchscreen installation guided attendees from badge scan and questionnaire through personalized results and recommended Data Village activities delivered to their email.
Since attendees would be using large touchscreen displays in a busy event environment, each step needed to be clear and easy to follow. I worked through the screen layouts, interaction states, and personalized results to create a consistent flow from start to finish.
The screens below show the primary experience flow alongside supporting states and personalized outcomes.
Activity Stations
Tablet-based Activity Stations were placed throughout Data Village, allowing attendees to scan their badges at each stop, track their progress, and receive an entry into the daily giveaway.
Unlike the entrance installation, these interactions were designed to be quick and straightforward as attendees moved between activities. I carried the visual direction and UI patterns across to the tablet experience, adapting the layouts and interactions for a different screen size and purpose.
Early Wireframes
Working from the provided user flows and requirements, I developed early wireframes to establish screen structure, map out key interactions, and align with the team before moving into visual design.
In Action
The final experiences came together across the entrance installation and Activity Stations throughout Data Village, bringing the digital interactions into the physical event space.
